Hyland’s, one of the nation’s leading homeopathic medicine firms, recently released a video that shows how much they value mothers the world over. With piano music playing in the background, the video depicts different mothers in situations all mothers face from the wonder of seeing your child do something new for the first time to the frustration of not being able to get your child to stop crying.
It moves on to show how mothers everywhere are able to feel a bond with one another through depicting a heartwarming scene of a mom walking with her baby seeing another mom with her grownup daughter in a wedding gown, and also points out that contemporary moms feel a kinship with mothers all through human history. Finally, the voice-over concludes that there is no power greater than the power of a mother.
The video is viewed in the context of Hyland’s own history of providing high-quality homeopathic products for infants and children. Founded in 1903 in Los Angeles, Hyland’s creates products that reflect the company philosophy that the best way to fight illness is to harness the body’s own natural defenses. One of their earliest products was a teething medication, which began the company tradition, continued to this day, of helping mothers care for their babies.
The company is so trusted that it was one of the first to have its products sold in major chain drugstores. Hyland’s pioneered the marketing techniques of selling medications online and through direct mail, and, today, they reach over 150,000 customers through these methods alone.
Although Hyland’s recently recalled their product: Hyland’s Teething Tablets, they are still dedicated to their customers and their families. They now create a product dedicated to helping moms and families with their children. Hyland’s Baby Oral Pain Relief Tablets are for babies who are coping with gum pain and teething.